DESCRIPTION
Working with advertising agency Above + Beyond, MOMO had the challenge of creating the realistic look of the 3D devices used within the Amazon Fire TV adverts. A key part of building the sequences was editability – we needed to quickly change details such as the application tiles in a way that didn’t require lengthy rendering. The system we built enabled us to deliver the many variations of the sequence that were required, quickly and efficiently.
CREDITS
Client: Amazon
Agency: Above + Beyond
Design & Animation: MOMO & HelloYes
