description
MOMO were approached by the animal charity 'The League Against Cruel Sports' to create a series of animal illustrations to be used across a number of products that they could then sell on line. The challenge here was to create animals that not only appealed to all ages, but also create animals that were true to each animals unique characteristics while simultaneously being part of the same illustrated set. As the animals were to be used on different products in different ways part of the brief included designing the animals in a way that their heads could be used separately as well as with their bodies.
After working closely with the experts at 'League' to ensure that each detail of the animals was anatomically correct while still being part of a fun design MOMO created this series of characters.
CREDITS
Client: League Against Cruel Sports
Design & Illustration: Matthew Osborne
Below are a number of the products that 'The League Against Cruel Sports' then applied these designs to. You can purchase any of these products and help their cause by visiting their website.
